Project for customer management in the Marketing Analytics Department of a large retail bank. The aim of this project is to know which marketing activity effectively retains customers. We have information about individual customer profitability (CLV) and a survey was conducted as well. A research model explaining/predicting individual customer p…

A full-stack Customer Life Cycle Management (CLM) System built with Java 17, Spring Boot, Spring MVC, Spring Data JPA, MySQL, HTML, CSS, JavaScript, and Bootstrap 5. Features include customer management, service request tracking, dashboard analytics, REST APIs, responsive UI, and CRUD operations.

Secure and scalable CRM backend API built with Node.js, Express.js, MongoDB, and JWT authentication, designed for efficient customer relationship management with RESTful architecture, secure user authentication, database integration, and modular backend services.

A website contains the main workflow of a company, like customer management, order management etc

themed-experiences-crm

This application optimizes technical sales workflows by combining customer relationship management with data analysis tools for marketing and predictive analytics, enabling efficient management of client interactions, sales opportunities, orders, and invoices, while improving strategies and customer engagement through data-driven insights.